Why Your Business Are Losing More Than 36% Sales Using Non-SEO Trained Web Designers?
Are you afraid of losing potentially 36 clients to your competitors whenever you meet with 100 prospects?
Nowadays, a website is more than a website. It has more purpose than previously being thought of. It no longer only showcases your company’s products and services but now it can also be used for branding, boost your interactivity with your clients and even generate sales leads from search engines.
Now, you can hire any freelance web designers and even look for much more affordable web designers but in the long term, you will be costing your company thousands or even million of dollars in lost sales.
Why do I say so?
Because most of the web designers can make your website to be the best looking website in your whole industry, but they might know next to nothing to making your website stand out using SEO (Search Engine Optimization) and get you potential sales leads that can increase your business and eventually make your website a profitable investment.
Here are 5 criteria before you even evaluate any designer to build your website:
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Criteria 1
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Poorly TEMPLATE designs are definitely a NO-NO. I’m not against template designs but sometimes modified designs can also be rather great. It is really important to have both functionality and design aspects in place to create that professional and pleasant look for your company.
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Criteria 2
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Make sure they are from a registered company. We are not against Freelancers & Part Timers. Although they might be more affordable but would you want to risk your business investment in someone who might not have proven themselves yet?
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Criteria 3
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Support is of utmost essence because no matter if it is the design aspect or the SEO optimization aspect for your website marketing. You will need to get that kind of support as every business person knows that Time equals Money. Time lost equals to Money lost. You will definitely want to have a fast response from a professional seo optimization trained web design firm.
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Criteria 4
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Besides being your web designers, they will need to ensure you get proper basic training on your website. Even if they are your SEO consultants or SEO company, they will still need to update you on the relevant SEO tools available to you so that you will know what kind of tools you have in your arsenal.
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Criteria 5
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Make sure they know about internet marketing especially Singapore online marketing industry and what kind of latest technologies you can tap into. Such a new tool might be a SEO blog, especially useful for companies who want to build up their clientele relationship. A company SEO blog will be really useful for posting updates and news. Reason is simple. They are web designers but not seo consultants or marketing consultants. Because your website means nothing when NO marketing is done as marketing is the single most important factor that decides the profitability of your business.
For more information about how your business can get more sales through seo optimization, feel free to contact our Intrillion Consultants at sales@intrillion.com.sg
Filed Under: Search Engine Marketing • Search Engine Optimization • Web Design
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